Update April 27: AMC Entertainment Holdings Inc (NYSE: AMC) has been extending its gains in Tuesday’s trade, changing hands at nearly $12. This is the highest level since late March and an extension of the company’s breakout. The movie theater company is benefiting from America’s rapid reopening and falling covid cases. The CDC is expected to publish new and looser guidance for those that have been inoculated. The next technical barrier is the mid-March peak of $14.04.
AMC is a global cinema chain and, as a result, has struggled during the global pandemic as most of these cinemas have been closed for the better part of a year. The company narrowly avoided bankruptcy through the interest of retail traders. By strongly backing it, these retail traders allowed AMC to raise capital and debt, meaning it could survive the pandemic. AMC and GameStop were two of the meme stock favourites at the height of the retail trading boom. Volumes on retail trading sites are lessening as the US opens back up, reducing the captive trading audience.
First AMC breaks the short-term triangle formation, and now it smashes the longer-term downtrend in a strong surge on Monday.
AMC still has serious problems, which make a long-term investment in the stock questionable. The company just has way too much debt and is facing headwinds from streaming players releasing online and in cinemas simultaneously. Disney has recently made such announcements. Yes, there is definitely pent-up demand, which will come out over the summer as economies reopen, but AMC needs to repay this massive debt pile, and it needs more than a short-term kick to do so.
AMC stock forecast
The bigger picture is on the trend line from the spike high of $20.36 in January, along with the high of $14.54 on March 18. AMC shares stopped perfectly on this resistance on Thursday. Friday’s session is therefore crucial to giving us some clues as to how to play this one. A further move higher confirms the triangle breakout but will quickly need to break the longer-term downtrend line. That will mean the next target is the gap from the formation of the triangle at $11.76. Above this is $14.54, the high from March 18.
This is what I wrote on Thursday last week and it has transpired beautifully on Monday with a powerful breakout and AMC shares up 11%. Now AMC needs to target and fill the gap resistance at $11.76. Ok, I’m asking a lot, 10% is enough right. Well true AMC does not have to go straight there but that is now the next target for bulls. After that, the high at $14.54 is the next resistance before a target of highs at $20.36.
Pullback support can be used to enter longs on the trendline support at $10.38. Moving below this level is bearish so that is the place to stop out long positions. A break below the 9 and 21-day moving averages is a bearish one and will bring the bears ultimate target below $6 into focus.
The MACD looks to give a crossover buy signal so keep a close eye on that. RSI is neutral and the Directional Movement Index (DMI has already crossed, giving a bullish signal. This is not a strong signal as the yellow average trend line is below 25. This signals the trend is weak so caution is needed. Well caution is always needed in successful trading, mostly careful risk management. No indicator is foolproof.
Update: AMC shares pushed sharply higher on Monday as risk was firmly back on across the meme space with GameStop closing up nearly 12%. AMC took out some key technical levels by breaking out of the triangle formation and also filling the gap on the chart at $11.76. Now AMC is firmly in the hands of the bulls, but a pullback is likely as nothing goes up in a straight line. The first support is $10.65, the high from Wednesday, and next is the 9-day moving average at $10.10. This needs to hold to maintain the bullish trend. The upside target is $14.54, the high from March 18.